Sunday, January 13, 2013
MEDIA BLOG ENTRY NUMBER 8
Skittles are a well known candy company, and when I saw this advertisement, I was not dissapointed, as they continually have interesting advertisements and commercials. This advertisement was in a random magazine I picked up while waiting for the dentist, a bit ironic if you ask me. Anyway, the first thing when I flipped to this page were the extremely bright colors, which popped out.
The bright colors were a great way to grab anybodies attention, as even the person sitting next to me glanced at the very contrasting colors. Also, the words on the advertisement read "If people's fists were made out of Skittles, being hit in the mouth would be delicious", followed by their slogan of "Feel the rainbow. Taste the rainbow." This was wit and humor, as the idea of getting punched in the face and enjoying it is indeed very comical. Also, the psychological need for food was being used, as Skittles are a very tasty, albeit unhealthy, snack.
This advertisement made me crave for some skittles on the spot, especially with the knowledge that after my dentist appointment, I wouldn't be able to eat anything for a while. The combination of bright colors and funny words were enough to convince me to ask my mom to buy some on the way home, just so I can look at them hungrily.
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